Realtor Marketing Training Program

Sponsored By: The American Society of Tax Problem Solvers

Are you ready to be handed a proven turnkey specialized marketing program that will work anywhere in the country?

 

If the answer is yes, then you need to attend the Realtor Marketing Training Program. This course will give you step by step instructions on how to find and pitch your services directly to high quality prospects.

The best part is that, after the training, there is virtually no cost to run this program.

The training session is strictly limited to ten participants because there is a lot of individual attention and practice time needed to guarantee success. Once you complete the two days, you will have a spigot that you can turn on at will to bring in new revenue for a lifetime.

This is an in-person, concentrated personal training course. You will learn how to present the material using World Class Speaking techniques to deliver your Guerrilla-style marketing message. Although you will receive a recording of some of the material, the course is not available as a recording because of the interaction required.

 

The video below is Larry Lawler's marketing presentation from the 2016 Marketing & Technology Extravaganza. In this presentation he covers multiple ways to market your practice, and talks in-depth about the Realtor Program.

Why Larry Lawler Created This Course

When my firm started offering tax problem resolution services there was scant technical material available and even less marketing material. Unless, of course, you wanted to buy-in to the type of marketing that typical ad agencies push. Their approach provided no means to measure results and exceeded the budget of all but the largest firms.

We wasted a lot of money we couldn't afford and invested countless hours with "agency gurus" who in the end produced little meaningful business.

Determined that we would find a way to reach the market we knew was there, but couldn't afford the overpriced mass media to reach, we tried several types of campaigns. Flyers, direct mail, middle-of-the-night radio, free publicity were all in the mix until one day we decided to try going directly to the industries with higher than normal incidences of tax problems.

I had never heard of World Class Speaking or Guerrilla Marketing. If I had, it's likely I would have discovered this perfect marriage sooner. My partner and I had experience representing Realtors with tax problems. We agreed that I would spend the time needed to become an expert in the industry and about the attitudes of Realtors. Eventually, I created a seminar on taxes to be presented to Realtors. Problem was, "I was all dressed up, with nowhere to go." I knew what they wanted and needed, but didn't have a way to tell them.

The Results

Ultimately it dawned on us - just tell them! We figured out how to get the attention of the Realtor community. I gave the seminar to the first group of twenty-five Realtors and had seven new clients that afternoon. Admittedly, this was not a typical result, but it convinced us that we had discovered our own Field of Diamonds. Future seminars produced an average of 4.6 new clients per seminar. The real beauty is the system you learn is easily adapted to other disciplines; it is not limited to Realtors.

The new business was split 2:1 between tax preparation and tax problem representation respectively. The exciting part was that each presentation brought us over $7,000 of new revenue. Do that once a month and you will have $84,000 of new revenue at the end of a year. Do it weekly for just six months and you will have $182,000 of new revenue in just six months. If you do not want the tax preparation piece of the work you can still add $5,600 of new revenue per presentation based on an average case fee of $4,000.

A Word of Caution

You must consider your firm's capacity to handle new work competently. The worst thing you can do is get clients quickly and not be able to fulfill your responsibilities to each one of them. The beauty of the system is that you can suspend it at any time if you need to catch up on your casework.

Upon Completion You Will Receive

The material is fully done-for-you marketing including handouts, PowerPoint slideshow, sample letters, and scripts. The in-person training and practice sessions assure you understand every aspect of the program and assures your future success. After attending this course, you will possess all the tools and skills needed to transform your practice into the envy of your competitors.

Money Back Guarantee

We are so sure that you will be 100% satisfied with our program that we are willing to give you a FULL REFUND if you are not!  At the end of the first day, simply turn in your materials and we will gladly refund your registration fee.

Registration & Fees

[ 3 Payment Option Available ]

Non-Member
$3,594.00
  • No Discount
Bronze Member
$3,054.90
  • 15% Discount
Silver Member
$2,515.80
  • 30% Discount
Gold Member
$1,976.70
  • 45% Discount

Dates & Locations

Buffalo, NY

August 24-25

Buffalo, NY

September 19-20

The Realtor Training takes place in our office:

2250 Wehrle Drive, Suite 3 Williamsville, NY 14221